During Sales Forecasting, the Sales Force of a Company Uses

question 43

Multiple Choice

During sales forecasting, the sales force of a company uses past data and analyzes it to study the impact of factors that influence sales trends. It identifies cyclical fluctuations and assesses long-term growth trends with the help of available data. Which of the following methods of sales forecasting is it using?

• A) sales force composite analysis
• B) customer expectations analysis
• C) time-series analysis
• D) jury of executive opinion method