Examlex
Once an organization surveys the consumer's wants and needs, has designed a group of products to meet those needs, and begun to market them in stores, the organization is assured of success.
Unconditional Stimulus
Regarding classical conditioning, a stimulus spontaneously and automatically produces a response, requiring no earlier learning.
Operant Stimulus
A stimulus that follows a behavior and increases or decreases the likelihood of that behavior occurring again; used in operant conditioning.
CS
Conditioning Stimulus; in conditioning, it's the stimulus that, when paired with an unconditioned stimulus, can elicit a conditioned response.
Unconditioned Stimulus
In classical conditioning, a stimulus that naturally triggers a reflexive or unlearned response.
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