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One-To-One Marketing Refers to Developing a Unique Mix of Goods

question 31

True/False

One-to-one marketing refers to developing a unique mix of goods and services for each individual customer.


Definitions:

Americans Disabilities Act

A civil rights law that prohibits discrimination against individuals with disabilities in all areas of public life, including jobs, schools, transportation, and all public and private places.

Physical Impairment

Physical impairment involves a limitation on a person's physical functioning, mobility, dexterity, or stamina.

Undue Hardship

An action requiring significant difficulty or expense, often used in legal contexts to assess accommodations in employment or education.

Reasonably Accommodate

The obligation of employers to make adjustments or modifications to the workplace for employees with disabilities, as long as it does not cause undue hardship.

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