A Firm That Uses ________ Segmentation Divides a Market into Groups

question 112

Multiple Choice

A firm that uses ________ segmentation divides a market into groups based on age, income, or level of education.

• A) demographic
• B) psychographic
• C) perceived value
• D) econometric

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Definitions:

Social Media

Social media consists of websites and applications that enable users to create and share content or to participate in social networking.

TV Star

An individual who has gained fame and popularity by appearing in television shows, often becoming a household name through their work on the small screen.

Equal Protection

The principle that laws and government actions must treat all individuals equally, as guaranteed by the Fourteenth Amendment to the U.S. Constitution.

Bear Arms

The right to possess and carry weapons, often discussed in the context of constitutional rights, particularly the Second Amendment of the United States Constitution.