Examlex
In face-to-face communication, a larger part of the message is sent through nonverbal communication than through verbal communication.
Consumption Situation
A consumption situation refers to the context or environment in which a consumer engages with a product or service, influencing their purchasing decision and experience.
Purchase Environment
The setting or context in which a consumer buys a product or service, including the physical store, online presence, and the overall purchasing atmosphere.
Psychological Situation
The state of an individual's mental and emotional condition in response to their environmental circumstances.
Co-consumers
Other customers present during one's buying or consumption experience, influencing one's perceptions and behavior.
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