Knowledge of Sales Message Techniques Helps in Writing Business Messages

question 33

Multiple Choice

Knowledge of sales message techniques helps in writing business messages because _____.

• A) most jobs in business are sales related
• B) sales messages restrict the use of ethically dubious persuasive tactics
• C) most business messages directly or indirectly involve selling something
• D) most sales messages are regarded as spam by readers
• E) most persuasive messages used by businesses are unbiased

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Definitions:

Stereotypes

Oversimplified ideas or generalized beliefs about a particular group of people, based on their perceived traits.

Ethnic Groups

Communities or populations made up of people who share a common cultural background, heritage, language, or lineage.

Aversive Racism

A form of racism that occurs in individuals who hold egalitarian values and believe they are not prejudiced but still possess negative beliefs or feelings about racial groups subconsciously.

Bona Fide Pipeline

A legitimate and authentic sequence or series of processes through which something is delivered or made available.