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Alan is mentoring Pat, a younger colleague, in how to be a better business writer. As Pat was writing her last memo, she did the following things. Which one will Alan tell her she needs to change?
Hedonic Treadmill
A theory suggesting that people continually seek higher levels of wealth, status, or possessions but do not achieve lasting increases in happiness.
Prospect Theory
A theory in behavioral economics that explores how individuals make decisions between options involving risk with uncertain outcome probabilities.
Behavioral Insights Team
A group of experts, often in government or organizations, applying behavioral science principles to design policies or interventions that improve public services and policy outcomes.
Income Tax
A tax levied by the government directly on financial income generated by all entities within their jurisdiction.
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