Data Concerning Damberger Corporation's Single Product Appear Below

question 205

Multiple Choice

Data concerning Damberger Corporation's single product appear below:
The company is currently selling 5,000 units per month. Fixed expenses are $243,000 per month. The marketing manager believes that an $11,000 increase in the monthly advertising budget would result in a 180 unit increase in monthly sales. What should be the overall effect on the company's monthly net operating income of this change?

• A) increase of $200
• B) decrease of $200
• C) increase of $10,800
• D) decrease of $11,000

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Definitions:

Fixed Costs

Costs that do not vary with the level of output or sales, such as rent, salaries, and insurance premiums, remaining constant regardless of business activity.

Marginal Costs

The expense incurred by manufacturing an extra unit of a product or service.

Fixed Costs

Expenses that do not vary with the level of output or sales, such as rent, insurance, and salaries, distinguished by their consistency.

Marginal Costs

The extra cost incurred by producing one additional unit of a product.