Use the Following to Answer the Question(s) Below

question 17

Multiple Choice

Use the following to answer the question(s) below.
A recent survey of online shoppers asked them to indicate the primary reason they shop via the Internet. The table summarizes responses by reason and gender.

-What percent of respondents cite Convenience as the primary reason they shop online?

• A) 42.4% (339/800)
• B) 22.5% (90/400)
• C) 62.3% (249/400)
• D) 84.8% (339/400)
• E) 31.1% (249/800)

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Definitions:

Avoidance Task

A type of learning in which the subject learns to avoid an unpleasant or painful stimulus by performing certain behaviors or responses.

Environmental Cues

External triggers perceived by individuals that can influence behavior and decision-making processes.

Golden Arches

Often associated with McDonald's, this term represents the power of branding and how certain symbols or logos can evoke specific responses or behaviors.

Conditioned Stimulus

A previously neutral stimulus that, after being paired with an unconditioned stimulus, evokes a conditioned response.