Consider the Following to Answer the Question(s) Below

question 4

Essay

Consider the following to answer the question(s) below:
A landowner is considering a community development project. Even though he realizes that the current market for housing is not very favourable, he believes that there will be an influx of retirees into the area within the next five years. He is trying to decide between two alternatives: (1) building detached homes in a planned retirement community or (2) building a smaller townhouse/condominium complex. Mortgage interest rates will affect his outcomes and the applicable payoff (in $ millions) table is shown below.
-Using the maximin approach, which action should the land owner choose?

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Expenses incurred to promote products or services to potential consumers through various media channels.

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