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An agent who accepts a bribe to purchase goods for a principal only from a seller who is a personal friend breaches his _____ duty by taking the money, since it is the agent's duty to work only for the best interests of the principal.
Receiver
The person who reads, hears, or sees and processes the information contained in the message or advertisement.
Action
In the context of goals or objectives, it refers to the process of taking concrete steps or measures towards achieving a specific result or outcome.
Marketing Communication
The process of using various channels and messages to communicate with a market, including advertising, sales promotion, and public relations.
Direct Link
A straight, uninterrupted connection or communication channel between two entities, typically referring to network links or business relationships.
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