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A company's customers may, themselves, represent a form of competition.
Period Of Calm
A time interval characterized by peace, stability, or a lack of disturbance.
Exclusionary Persona
This term might refer to a marketing strategy that defines the ideal customer by also specifying who is not the target or fit for a product or service. However, it's not a widely recognized term in its specified form.
Social Sphere
The area or environment within society where social interactions, relationships, and structures take place.
Customer Journey Map
A visual representation of the process a customer goes through to achieve a goal with a company, highlighting their interactions at various touchpoints.
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