Psychographic Segmentation

question 9

Multiple Choice

Psychographic segmentation

• A)is based on psychological wellness in the target market
• B)is based on personality types
• C)requires psychological testing of customers
• D)is based on buyer behavior

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Definitions:

Body Composition

The proportion of fat, bone, water, and muscle in human bodies, often used in fitness and health assessments to determine the ratio of fat to lean mass.

Use It Or Lose It

A principle stating that failure to use specific muscles or brain functions can lead to a decrease in efficacy and health over time.

Shin Splints

A term used to describe pain along the shin bone (tibia) that commonly affects athletes who engage in high-impact activities.

Muscular

Having well-developed muscles, often as a result of physical exercise.