Marketers Are Concerned with Selling Goods and Services, and Therefore

question 136

True/False

Marketers are concerned with selling goods and services, and therefore are not involved in designing the products their firm will sell.

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Definitions:

Theater Productions

are live performances presented on stage by actors and crew to an audience, encompassing plays, musicals, and other forms of dramatic art.

Stage-rigging System

Equipment and processes used in theaters and entertainment venues to mechanically lift and manipulate stage scenery, lights, and effects.

Continuous-yes Close

A sales technique in which the salesperson leads the customer through a series of questions designed to elicit affirmative answers, culminating in agreement to the sale.