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Melanie Is a Sales Representative for a College Textbook Publisher

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Melanie is a sales representative for a college textbook publisher. She spends a great deal of time visiting college professors who have already adopted one of her books for use in her classes. She makes sure they have all the supplements to the book they need and are informed about when new editions will be available. Melanie's emphasis on keeping her existing customers satisfied is consistent with the philosophy of relationship marketing.


Definitions:

Data Type

Represents the type of data that can be processed and stored by a program, such as integers, floating-point numbers, and strings.

Chattanooga

Chattanooga is a city in southeastern Tennessee, known for its rich historical background and as a hub for various forms of transportation.

Clone Method

The Clone Method in Java is used to create a new instance of an object that is identical to the object it is called on.

Deep Copy

In programming, creating a new object that is an exact copy of an existing object, including duplicating objects referenced by the original object.

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