Population Experts Predict "Global Gridlock" by Mid-Century

question 29

Multiple Choice

Population experts predict "global gridlock" by mid-century.There are about 800 million vehicles on the roads today.By 2050,the prediction is over 2 billion vehicles on our roadways.Entrepreneurs will have the ability to solve this problem by building a global interconnected transportation system.Which of the following statements puts a marketing perspective on this issue?

• A)Needs and wants are continually changing,and marketers at any particular time are uncovering needs and wants,and filling them with satisfying products and services.
• B)The majority of the world's population will be wealthy enough to support such a system,and will gladly contribute taxes for this effort.
• C)Due to population explosion,production capacity will be very limited by 2050,which will make a project of this size realistic to conceive.
• D)The marketing concept involves a profit orientation.Economic feasibility always must be satisfied before social responsibility in a marketing environment.

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Definitions:

Elaborative Rehearsal

A memory technique that involves thinking about the meaning of the term to be remembered, as opposed to simply repeating the term to oneself.

Maintenance Rehearsal

A cognitive strategy for keeping information active in short-term memory by repetitively verbalizing or thinking about the information.

Elaborative Rehearsal

A memory technique that involves thinking about the meaning of the information and making connections to other information in memory.

Retrograde Amnesia

A loss of memory for events that occurred before a specific point in time, often due to injury or illness affecting the brain.