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Jason has worked for Allstate Insurance as an IT specialist since graduating from college two years ago.George is an upper level manager who has worked for Allstate for twenty years.Jason and George have been paired so that George can learn more about social networking and text messaging from Jason.Which of the following best describes this program?
Price Wars
A competitive strategy where companies reduce prices of goods or services in succession to undercut competitors, with potential negative effects on industry profits.
Penetration Pricing Strategy
A pricing tactic in which a product is offered at a low price during its initial offering to attract customers and gain market share.
Market Penetration
The strategy of selling more of a product or service to the existing customers or within the current market space to increase its market share.
Ergonomically Designed
Products or environments designed with consideration of the human body and its movements to maximize comfort and efficiency.
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