When Browsing the Internet You Will Often Come Across "Miracle

question 67

Multiple Choice

When browsing the Internet you will often come across "miracle weight-loss" products that guarantee that you will lose weight if you use them. Which of the following would be the best controlled experiment to test this assertion?

• A) have a single person use the product for one month and take "before" and "after" pictures
• B) have a group of adults use the product for two months and measure how much weight they lost
• C) compare the change in weight after one month for a group of adults that used the product for one month and a group of adults who did not use the product for one month
• D) determine the BMIs of a group of adults who used the product for two months and compare them to the BMIs of a group of adults who exercised vigorously daily for two months

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Definitions:

Competitive Differentiation

The unique value or features a company offers to stand out from its competitors in the market.

Lifetime Warranty

A guarantee provided by a manufacturer or seller that a product will be repaired or replaced for free for the duration of the product's life.

Consumer Orientation

Business philosophy that focuses first on determining unmet consumer wants and needs and then designing products to satisfy those needs.

Work Ethics

A set of values based on discipline and hard work, guiding how individuals perform their job duties and responsibilities.