Which Form of Organizational Buyer Exchange Involves Single Transactions, Is

question 32

Multiple Choice

Which form of organizational buyer exchange involves single transactions, is short lived, involves few involvements by the buyer and seller in the relationship, and involves low loyalty?

• A) relational
• B) transactional
• C) procurement
• D) transient
• E) temporary

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Definitions:

Nonexistent Person

A fictional or imagined individual who does not exist in reality.

Negotiable

Capable of being transferred or converted into goods, services, or money under terms agreeable to all parties involved.

Indorsement

The act of signing one's name on the back of a negotiable instrument, which transfers the property rights to another.

Indorsements

Written approvals or endorsements on documents, especially checks or promissory notes, to signify agreement, consent, or transfer.