The Term Used to Refer to Turnover in a Firm's

question 88

Multiple Choice

The term used to refer to turnover in a firm's customer base is _____.

• A) turnover
• B) churn
• C) attrition rate
• D) turn ratio
• E) defection rate

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Definitions:

Temporary Investments

Investments in securities that are expected to be sold within a short period, typically within one year.

Current Assets

Assets that are expected to be converted into cash, sold, or consumed within one year or within the operating cycle of the business, whichever is longer.

Cash Equivalents

Investments that are liquid and short-term, easily turned into a specific amount of cash, with their initial durations being three months or shorter.

Equity Securities

Financial instruments representing ownership interest in a company, such as stocks.