Action-Oriented Consumers Who Strive to Express Their Individuality Through Their

question 86

Multiple Choice

Action-oriented consumers who strive to express their individuality through their choices and purchase experiences are driven by which primary motivation?

• A) ideals motivation
• B) achievement motivation
• C) self-expression motivation
• D) realist motivation
• E) focused motivation

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Definitions:

Celebrity Culture

A social phenomenon that focuses on the public's fascination with celebrities' personal lives, their influence, and their status in society.

Feminist Woman

A woman who supports or advocates for the rights and equality of women through feminism, aiming to address issues of gender inequalities and sexism.

ERA

Stands for the Equal Rights Amendment, a proposed amendment to the United States Constitution aiming to guarantee equal legal rights for all American citizens regardless of sex.

Lifestyle

The interests, opinions, behaviors, and behavioral orientations of an individual, group, or culture, often associated with personal choices, living practices, and consumption patterns.