Which PRIZM Segment Consists of Consumers Who Are Evolving into Older

question 44

Multiple Choice

Which PRIZM segment consists of consumers who are evolving into older "empty-nester" couples as their children grow up and leave home; live in older, stable neighborhoods with pools and patios in their backyard; and are white-collar professionals?

• A) Urban Achievers
• B) Blue Blood Estates
• C) Bohemian Mix
• D) Pools & Patios
• E) Town & Rural

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Definitions:

Sharing Management

An approach or strategy involving multiple stakeholders collaborating in the governance, administration, or operations of an entity or project.

LLLP

Limited Liability Limited Partnership, a form of partnership that provides limited liability to all of its partners, not just the limited partners.

Limited Liability Status

A legal status that restricts the financial liability of owners or shareholders to the amount they invested in the company.

Partnership Capital

The total amount of resources contributed by partners to a partnership for the purpose of starting or expanding the business.