Which VALS Segment of Consumers Leads the Most Constricted Lives

question 10

Multiple Choice

Which VALS segment of consumers leads the most constricted lives, living simply on limited incomes with a focus on safety and security?

• A) Experiencers
• B) Strivers
• C) Survivors
• D) Makers
• E) Believers

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Definitions:

Economy

A framework for creating, distributing, and utilizing goods and services in a specific geographic region.

Economic Growth

A boost in the purchasing power adjusted market value of goods and services an economy creates over time.

Long Run

A period in economics sufficient for all markets to adjust, including production facilities and labor.

Capital

A resource, either financial or physical, that is employed with the aim of generating wealth through investment or production.