Which of the Following Is an Approach Used by Marketers

question 55

Multiple Choice

Which of the following is an approach used by marketers to increase consumers' affect toward their brand?

• A) classical conditioning
• B) create a positive affect toward the ad or website
• C) mere exposure
• D) A and B
• E) A, B, and C

---

Definitions:

Economic Forces

The factors that influence the behavior of the economy, including supply and demand, inflation, and unemployment.

Divorce Laws

Statutory frameworks that govern the dissolution of marriage, outlining procedures, rights, and obligations of the parties involved.

Political Beliefs

Individual or collective ideas and opinions about how government should operate and how social issues should be addressed.

Marital Stability

Refers to the endurance and quality of the marriage relationship, usually indicating low levels of conflict and high levels of commitment between partners.