If a Consumer Has a Low-Performance Expectation for a Product

question 27

Multiple Choice

If a consumer has a low-performance expectation for a product and after use performance is perceived as worse than expected, this consumer will be:

• A) non-satisfied.
• B) satisfied.
• C) dissatisfied.
• D) unsatisfied.

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Definitions:

External Locus

The belief that one's fate or outcomes in life are determined by external forces or luck rather than one's own actions.

Control

The faculty to affect or guide how people act or the evolution of events.

Exam Failure

The situation in which an individual does not achieve the required or expected score on an academic or professional examination.

Biographies

Written accounts of individuals' lives, detailing their experiences, challenges, and achievements.