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Define Shopping Orientation and Illustrate How This May Affect Consumer

question 26

Essay

Define shopping orientation and illustrate how this may affect consumer behaviour.


Definitions:

Disclaimed

The act of renouncing a claim to or denying responsibility for something, often seen in legal disclaimers or warranties.

Type

A category or class that individuals or things can be grouped into based on shared characteristics or qualities.

Implied Warranty

A legal term for the unspoken and unwritten guarantees that the law assumes goods or services must meet.

Trade Custom

Established practices and patterns of behavior that are widely accepted within a particular industry.

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