Which of the Following Are Not Consumer Characteristics That May

question 36

Multiple Choice

Which of the following are not consumer characteristics that may affect external search?

• A) learning, product involvement and social status
• B) perceived risk, age and shopping orientation
• C) experience, product differentiation and household life cycle
• D) perceived risk, age, shopping orientation, gender and learning

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Definitions:

Brain

The organ located in the head of humans and other animals that is the center of the nervous system, responsible for interpreting sensory inputs, coordinating involuntary and voluntary movements, and facilitating cognitive processes.

Percentage

A proportion or share in relation to a whole, represented as a fraction of 100.

Myelination

The process of forming a myelin sheath around the nerve fibers to increase the speed at which information travels from nerve to nerve.

Neural Communication

The process by which nerve cells (neurons) transmit signals to each other and to other types of cells throughout the nervous system.