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Multiple goals will lead to more complex decision processes.
Territorial Management
A strategic approach in sales and marketing where geographic territories are allocated to sales representatives or teams for focused management and customer engagement.
Planning and Action
The process which involves setting objectives and outlining the steps required to achieve these goals.
Multivariable Account Segmentation
A strategy that involves categorizing potential or existing clients based on multiple factors or variables to tailor marketing and sales efforts more effectively.
Dual Positioning
refers to a marketing strategy where a product or service is positioned to target two different market segments or fulfill two different needs with the same offering.
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