A Crowded or Closed-In Feeling Created by a Crowded Store

question 2

Multiple Choice

A crowded or closed-in feeling created by a crowded store will result in adaptive strategies that could:

• A) increase shopping time, reduce purchases and increase the use of in-store information.
• B) reduce shopping time, increase purchases and decrease the use of in-store information.
• C) reduce shopping time, reduce planned purchases and alter the use of in-store information.
• D) reduce shopping time, reduce planned purchases and greatly increase the use of in-store information.

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Definitions:

IRR

The Internal Rate of Return, a financial metric used to estimate the profitability of investments by calculating the interest rate at which the net present value of all cash flows (both positive and negative) from a project equal zero.

Investment

Allocating resources, usually money, with the expectation of generating an income or profit.

Cash Flows

The total amount of money being transferred in and out of a business, particularly in relation to liquidity.

Payback Period

The amount of time it takes to recover the cost of an investment through its cash inflows.