The Three Attitude Components Discussed in the Text Are

question 52

Multiple Choice

The three attitude components discussed in the text are:

• A) cognitive, affective and behavioural.
• B) cognitive, effective and behavioural.
• C) cognitive, affective and influential.
• D) cognitive, affective and emotional.

---

Definitions:

Standard Line

Often refers to a commonly accepted benchmark or norm within a given context, such as manufacturing, testing, or evaluating outcomes.

Credibility

The quality or power of inspiring belief; how trustworthy or believable a person, organization, or piece of information is perceived to be.

Likability

The quality or state of being pleasant, agreeable, and easy to enjoy, often influencing social acceptance and interpersonal relationships.

Salesperson

An individual who sells goods or services to customers for a living, often directly interacting with the buyers.