People Who Are High on the Personality Trait "Need for Cognition

question 123

Multiple Choice

People who are high on the personality trait "need for cognition" tend to be best persuaded by

• A)the peripheral route.
• B)the central route.
• C)implicit attitudes.
• D)dissonance reduction.

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Definitions:

Product Life Cycle

The stages a product goes through from its introduction to the market until its decline and eventual withdrawal.