According to the Authors of Your Text, Culture Can Play

question 90

Essay

According to the authors of your text, culture can play a role in both how advertisements are designed and how they perpetuate stereotypes. Explain how culture can play both of these roles in persuasion.

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Definitions:

Cultural Setting

The environment characterized by the customs, practices, languages, norms, and rituals of a specific group of people.

Cognitions

The mental actions or processes of acquiring knowledge and understanding through thought, experience, and the senses.

Values

Core beliefs or standards that guide individuals' actions and judgments, influencing behavior and attitudes.

Learning To Say No

The process or skill of setting personal or professional boundaries by declining requests or demands that exceed one’s capacity or value system.