The Marketing Mix Consist of the "4Ps" : Product,Plot,Place,Promotion

question 123

True/False

The marketing mix consist of the "4Ps" : Product,Plot,Place,Promotion.

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Definitions:

Prices of Resources

Refers to the cost associated with the inputs required for production, including labor, capital, and materials.

Determinant of Supply

Factors that influence the quantity of a good or service that producers are willing and able to sell at a given price, such as production technology, input prices, and expectations of future prices.

Equilibrium Price

The price at which the quantity of a good or service demanded by consumers equals the quantity supplied by producers.

Excise Tax

A tax levied on specific goods, services, or transactions, often specific types of products such as gasoline, cigarettes, or alcohol.