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What Is the Role of Marketing in the Small Business

question 53

Essay

What is the role of marketing in the small business and what part does the marketing plan play?


Definitions:

Currency

A system of money in general use in a particular country.

Undervaluing Currency

A policy or practice where a country deliberately keeps its currency's value lower than its real strength to gain a competitive advantage in international trade.

China

A country in East Asia, known for its long history, diverse culture, and significant influence on global politics and economy.

Currency Exchange Rate

The value of one currency for the purpose of conversion to another, dictating how much one currency is worth in terms of another.

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