Eastern Mountain Sports Introduced ________ Tools in Order to Increase

question 50

Multiple Choice

Eastern Mountain Sports introduced ________ tools in order to increase collaboration,information sharing,and communication among stores and their employees,suppliers,and customers.

• A)business intelligence
• B)B2B
• C)B2C
• D)Web 2.0

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Definitions:

Concept Testing

A marketing strategy that involves presenting a product concept to target consumers to gauge their reaction before the product's actual launch.

Test Marketing

A strategy used by companies to evaluate the potential success of a new product by releasing it in a limited market prior to a wide-scale launch.

Marketing Intermediary

A marketing intermediary is an entity that acts as a middleman between the producer of goods or services and the end consumers, facilitating distribution and sometimes promoting the product.

Cosmetic Goods

Products applied to the body, particularly the face, to enhance appearance or beauty, including makeup, skincare, and fragrance products.