Tinker Toys, Inc. Tammy Is a Student at a Local University Majoring in University

question 45

Multiple Choice

Tinker Toys, Inc.
Tammy is a student at a local university majoring in psychology. She has always been fascinated by toys. So she entered the business area that was her comfort zone - toys. Having done the business plan for Tinker Toys and established the business officially, Tammy is exploring the toy product ideas and its pricing

-The first versions of the toy products that Tammy develops in the formal development are called

• A)hybrids.
• B)test markets.
• C)total products.
• D)prototypes.

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Definitions:

Consensus

A general agreement among members of a group or the process of reaching such an agreement.

Innovation

The process of introducing new ideas, devices, or methods, often leading to positive change or improvements in a particular field or society.

Normative Influence

The impact of norms, values, and expectations of society or a group on an individual's behavior.

Direct Influence

The immediate impact or control one individual or group has over another's actions or decisions.