The Measure of the Number of Visitors to Your Web

question 52

Multiple Choice

The measure of the number of visitors to your Web site who have actually made a purchase from you is known as

• A)eyeball rate.
• B)frame rate.
• C)conversion rate.
• D)pilot testing.

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Definitions:

Volume-related Measures

Metrics or indicators that quantify the amount of production or sales activity, often used for planning, decision-making, or performance evaluation.

Direct Labor Hours

The total hours worked by employees directly involved in producing a product.

Machine Hours

A measure of the amount of time a machine is used in the production process, often used as a basis for allocating manufacturing overhead costs.

Plantwide Overhead Rate Method

A method of allocating manufacturing overhead costs to products based on a single, plant-wide rate, often using direct labor hours or machine hours as the allocation base.