Exhibit 14.13 The Following Questions Use the Information Below

question 90

Short Answer

Exhibit 14.13
The following questions use the information below.
A student wants to buy a new car. She has three cars to choose from, A, B and C. The cars differ with respect to price, performance and looks. The student has developed the following AHP tables for price and summary. The other tables are not shown due to space limitations.
-Refer to Exhibit 14.13. What formula should go in cell G15 of the Price worksheet to compute the Consistency Ratio?

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Definitions:

Groupthink

A psychological phenomenon that occurs within a group of people, in which the desire for harmony and conformity results in irrational or dysfunctional decision-making outcomes.

Groupthink Theory

A mental occurrence within a group where the pursuit of agreement or uniformity leads to illogical or ineffective choices.

Group Polarization

The tendency for a group to make decisions that are more extreme than the initial inclination of its members, either more conservative or riskier.

Risky Shift

The phenomenon where groups make riskier decisions than individuals would.