The Suppliers of Video Game Consoles (Sony,Microsoft and Nintendo)are Less

question 70

True/False

The suppliers of video game consoles (Sony,Microsoft and Nintendo)are less able to appropriate the profits generated by the sales of video game systems because of d the growing size and power of the video game developers and publishers.

Understand the advantages and disadvantages of publicity as a promotional tool.

Comprehend the types of sales promotions and their strategic use in marketing.

Understand the role of personal selling and relationship building in marketing.

Know the objectives and strategies of public relations campaigns.

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Definitions:

Equitable Distribution

The fair and just allocation of resources among members of a community or economy.

Cultural Revolution

The Cultural Revolution was a sociopolitical movement in China, initiated by Mao Zedong in 1966, aiming to preserve Chinese Communism by purging remnants of capitalist and traditional elements from Chinese society.

Great Leap Forward

A movement led by Mao Zedong in China between 1958 and 1962 aimed at rapidly transforming China into a socialist society through rapid industrialization and collectivization, which unfortunately led to widespread famine.

Central Planning

A system of economy in which all choices about the creation and allocation of goods and services are made by the government or a central body.