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When Glaxo-Wellcome introduced AZT,an AIDS drug,it was able to enjoy high profits because:
Modeled Verbalization
A therapeutic technique where a therapist demonstrates how to express thoughts or feelings verbally as a model for the client.
Mastery Self-talk
The practice of using positive internal dialogue to enhance self-confidence and performance, especially in challenging situations.
Catastrophizing
An irrational thought process leading one to believe that something is far worse than it actually is, often resulting in increased anxiety or worry.
Discounting Positives
A cognitive bias where individuals disregard or minimize positive information, experiences, or attributes about themselves.
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