One of the Objectives of a Bootstrap Marketing Plan Is

question 94

Multiple Choice

One of the objectives of a bootstrap marketing plan is to find the ________ in the market.

• A)"pain points"
• B)"entry point"
• C)"skimming point"
• D)"unique point"

---

Definitions:

Disparate Impact

A theory in employment law where practices may be considered discriminatory if they have a disproportionate adverse effect on members of a minority group, even if unintentional.

Civil Rights Act

A landmark piece of legislation in the United States that outlaws discrimination based on race, color, religion, sex, or national origin.

Business Necessity

A justification for implementing certain policies or actions as essential for the operation of a business.

Plaintiff

The party who initiates a lawsuit seeking legal remedy for an alleged wrong.