Promotional Messages Developed for Mobile Devices Need to

question 60

Multiple Choice

Promotional messages developed for mobile devices need to

• A)build a story one link at a time.
• B)immediately generate desire.
• C)have a strong call to action.
• D)have significant levels of detail.
• E)be fast and straightforward.

---

Definitions:

Campaign Speech

A speech given by a candidate during an electoral campaign to promote their candidacy, communicate their platform, and persuade voters.

Margin Of Error

A statistic expressing the amount of random sampling error in a survey's results, indicating the preciseness of the estimates.

True Value

The actual, factual value or correctness of something, often used in the context of measurement, logic, or philosophy.

Unreliable

Lacking consistency or predictability; not able to be trusted to do or provide what is needed or expected.