Companies Can Use a Research Technique Called ________ to Track

question 13

Multiple Choice

Companies can use a research technique called ________ to track social networks and other media to (1) take the pulse of public opinion and (2) identify opinion makers.

• A)cold calling
• B)sentiment analysis
• C)brand socialization
• D)location-based networking
• E)guerilla marketing

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Definitions:

Judicial Review

Judicial review is the doctrine under which legislative and executive actions are subject to review by the judiciary to affirm their legality or compliance with the constitution.

Constitutionality

The quality of being in accordance with the constitution or being authorized by the constitution.

Supreme Court

The highest judicial court in a country or state, often having the final say in legal matters and interpretations of the law.

Social Welfare

Government or private programs aimed at providing assistance and support to individuals or groups in need.