A Hidden Agenda Refers to

question 64

Multiple Choice

A hidden agenda refers to

• A)a meeting agenda that is not revealed to others outside the meeting group.
• B)individuals harboring motives,which they conceal from the rest of the group.
• C)an agenda that members must look for before they can attend a meeting.
• D)an approach to group dynamics that helps facilitate group functioning.
• E)an agenda that is not shared until the meeting begins.

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Definitions:

Formula Selling

A structured sales technique where the salesperson uses a predetermined set of steps or a script designed to lead a potential customer to make a purchase.

Adaptive Selling

A sales technique where the salesperson adjusts their selling behavior based on the nature of the sales situation and the customer's needs.

Need-Satisfaction

A marketing concept focusing on identifying and fulfilling the specific needs or desires of customers to enhance satisfaction and loyalty.

Selling Situation

The environment and context in which a sales transaction takes place, including factors like customer needs, competition, and market conditions.