Examlex
Which of the following is NOT one of the ways to build strong brands?
Comprehension
The ability to understand and grasp the meaning of something.
Good Character
The possession of virtuous qualities such as integrity, honesty, courage, loyalty, and fairness, reflected in one's behavior and decisions.
Integrity
Firm adherence to a code of moral values.
Corporate Scandals
Instances of unethical behavior, fraud, or legal violations within corporations, often resulting in legal consequences and public controversy.
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