Achieving Success in New Service Development Requires

question 3

Multiple Choice

Achieving success in new service development requires

• A)market synergy.
• B)strong interfunctional cooperation and coordination.
• C)detailed and properly designed market research studies.
• D)all of the listed choices.
• E)none of the listed choices.

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Definitions:

Dilemma Of Trust

A situation where trust is crucial for cooperation or success, but uncertainty or risk of betrayal makes it difficult to establish or maintain.

Negotiation

The dialogue between two or more parties intended to reach a beneficial outcome over a dispute or disagreement, involving compromise or agreement while avoiding argument and conflict.

Ethically Marginal

Actions or practices that exist at the edge of ethical acceptability, often debated in terms of moral rightness.

Short-term Relationship

A relationship limited in duration, often established with specific and time-sensitive objectives.