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Some businesses use cycle billing, in which a company bills a portion of its credit customers each day of the month to smooth out uneven cash receipts.
Value Barrier
An obstacle that prevents a customer from recognizing or accepting the value in a product or service.
Usage Barrier
Obstacles that prevent or discourage customers from using a product or service, which can include lack of awareness, accessibility issues, or complexity.
Product Trial
An opportunity for customers to try a product before making a purchase decision, often used as a marketing strategy.
Free Samples
Small portions or trial versions of a product given away free of charge to promote and encourage the trial or purchase of the product.
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