The Process of Systematically Creating the Optimum Experience for the Customer

question 82

Multiple Choice

The process of systematically creating the optimum experience for the customer every time they interact with a company is called:

• A)total quality management,or TQM.
• B)time compression management,or TCM.
• C)guerilla marketing.
• D)customer experience management,or CEM

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Definitions:

Phonological Processing

The use of sounds of a language to process written and spoken language, key to developing reading skills and understanding speech.

Dyslexia

A disorder that involves challenges with correctly recognizing words, reading smoothly, and struggles with spelling and decoding skills, identified as a learning disability.

Pseudowords

Nonsense words created by altering or combining letters, often used in reading and language research to assess phonetic comprehension.

Normal Readers

Individuals who have the ability to read, understand, and interpret written language at a level expected for their age or grade level.