Examlex
In a communication process, the ________ initiates a message by encoding a thought.
Trademarks
Legally registered symbols, names, or expressions used exclusively by a company to represent their products or services.
Own Competition
A strategy where a company competes with its own products in the market to cater to different customer needs or market segments.
Licensee
An individual or entity that has been granted legal permission by a licensor to use, produce, or sell someone else's product, technology, or intellectual property.
Direct Ownership
A method of entering an international market in which a domestic firm actively manages a foreign company or overseas facilities.
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