A Company That Is at a Disadvantage in the Marketplace

question 87

Multiple Choice

A company that is at a disadvantage in the marketplace because it lacks competitively valuable resources possessed by rivals

• A)should consider divesting assets and making future investments in promising new industries.
• B)may be able to develop substitute resources that accomplish the same objective as the competitively valuable resource possessed by rivals.
• C)can still marshal competitive power in the marketplace by incorporating product or service features desired by niche buyers.
• D)is virtually blockaded from using offensive strategies and must rely on defensive strategies.
• E)should abandon strategy elements that have caused its weakness in the marketplace.

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